You gotta love Jeff Gordon!
Pepsi MAX & Jeff Gordon Present: "Test Drive" (http://www.youtube.com/watch?v=Q5mHPo2yDG8#ws)
Yep. I can't imagine doing that without notifying law enforcement and how/why salesman didn't recognize the non-existent traffic(one car). But, then again, I would have $hit my drawers being the passenger, not driver.